This helps you understand your email in the context of your other digital marketing efforts, identify new and valuable audiences, and trigger messages based on statistically significant interactions. These SOAP methods behave in the same way as those defined natively in the application. This integration allows recipient to receive email sent via Adobe Campaign including a dynamic version of the content thanks to Adobe Target. Country registered in the recipient's profile. to gain points, level up, and earn exciting badges like the newHello, Hoping for some guidance on this. Pipelined fails with “unable to read the token during authentication”. On the campaign trigger page, we would like to look at the trigger transactional templates. This value corresponds to the name of the Adobe. Help center for the major features, tasks, settings, and other resources required to use Campaign Standard. Hello Community, Ever wondered how Adobe Campaign could be used along with the Triggers functionality of Adobe Marketing - 164526With Adobe Campaign, you can use rich customer data to create, coordinate, and deliver dynamic campaigns that customers actually want — through email, mobile, offline channels, and more. Sign In. Log in to the integration app and navigate to the Settings page. If the problem persists, contact the commercial or deliverability services, or Adobe Campaign support. I am looking for instructions/examples on how to configure an API request that triggers a workflow in adobe campaign classic. With the Adobe Campaign Standard APIs, you get access to the following functionalities: Profiles. The data contained in the event itself is used to define the delivery target. Best practices. Developer. Useful links: Adobe Campaign Standard + Experience Cloud Triggers documentation; Adobe Campaign Classic v7 + Experience Cloud Triggers documentationLearn how to configure and use triggers for transactional messaging. Sign In. In iOS, the following Experience Platform APIs are required: Lifecycle Start, when the app is started and when the app is in the foreground. Sending a proof. Learn how to configure the Adobe Experience Cloud Triggers integration to start sending personalized deliveries to your customers based on their previous behaviors. Created for: Beginner. Welcome. 08/21/2017. Features. Regards AliceAdobe Campaign Email Send. Choose Adobe Campaign in the Data Source/ Alias drop-down. Change the label and select the category the offer should belong to. In Adobe Launch the data elements ECID and AdobeMarketingCloudVisitorID seem to be set-up correctly. Thanks! VirendraOverview. Choose Adobe Campaign in the Data Source/ Alias drop-down. Consumer: name of the client pulling the triggers. If the workflow was paused, it is resumed, otherwise the workflow is started from the beginning and the initial activities are activated. The workflow engine then handles the execution of this workflow. A default service template is available. This option applies to workflows created within campaigns ONLY. On the campaign trigger page, we would like to look at the trigger transactional templates. In the course of campaign development, you would have created hundreds of lists in profiles and targets. Select the new trigger button on the top right of this page. Use the Schedule block to define when your messages will be sent. View all features. FYI - We are still working out how to do this with Adobe Consulting and Adobe Support - It seems nobody in Adobe knows how to do Step #9 and its crucial to how to set this up or migrate from the legacy connectors. Design cross-channel customer experiences and create an environment for visual campaign orchestration, real time interaction management, and cross channel execution. Upgrading brings your instance up-to-date with these improvements and eliminates common challenges seen by organizations that are experiencing rapid growth and/or complexity within their. Track the success of your deliveries in Adobe Analytics. Select Install a standard package. Content : lets you enter existing content or create content, Update content : lets you modify the subject of the content or. Opportunity Filters and Triggers. Solved! Go to Solution. User. I Think it is based on event. Configuration. Measure the impact of your campaigns by. Click the create button. Learn how to design workflows in these end-to-end use cases. Select OAuth as the authentication type. the values like visitor id, evar1 (from analytic. These activities are ‘listeners’ that wait to be triggered. Design cross-channel customer experiences and create an environment for visual campaign orchestration, real time interaction management, and cross channel execution. Routinely we noticed that there is a delay of one to four days for some deliveries and we are unable to determine why this is occurring. Adobe Campaign includes a workflow module that empowers you to orchestrate the full range of processes and tasks across the different modules of the application server. In Campaign Standard this setting is “hidden” in serverConf. Learn about Experience Cloud Certification at Adobe. an “Out of office” reply) that matched the ‘Auto_replies’ inbound email rules. Create a new campaign with the API-triggered type. Note: To quickly copy settings from an existing event, select it and click Duplicate Event. Step 3: Schedule & pay for exam. The pipeline retrieves users’ actions or triggers from your website. Configure fast remarketing for basket abandons or basket abandons with products removed. Replies. Create the landing page based on the desired template. sends, opens, clicks) into Adobe Experience Platform. AI-powered emails. Overview of certification options for Adobe Campaign Classic. Design cross-channel customer experiences and create an environment for visual campaign orchestration, real time interaction management, and cross channel execution. . Explanation of different parameters in triggers. Adobe Campaign Email Bounce. Use triggers for transactional messages. ️ Discover this feature in video. See Using the trigger in Adobe Campaign. The <ims> node should be configured using the nlserver command that they give you in. Within your campaign instance, select the Adobe Campaign logo, then marketing plans, transactional messages and Experience Cloud triggers. With Adobe Analytics in the mix, you can gain a deeper understanding of customer intentions and take advantage of a variety of web or mobile. Before you can use a trigger in a transactional message, you need to: Configure Launch for triggers; Create a trigger in Experience Cloud; Create a trigger event in Campaign Standard; Once the trigger has been configured, it allows you to configure transactional messages using realtime event data. Re-engage abandoned carts or unfinished forms with ease. Once you have created an email in Adobe Campaign, you need to define its content. And when paired with Adobe Campaign, you act almost immediately so your remarketing messages are sent at exactly the right time. Experience League. Adobe Campaign Standard is a powerful cross-channel campaign management tool that can help you align your online and offline strategies to create personalized customer experiences. The collected files are moved to another directory for archiving purposes and to make sure they are only counted once. To configure the server and tenant options for Adobe Target, fill in the following fields accordingly: TNT_TenantName: name of the Adobe Target tenant. Thanks in Advance. to gain points, level up, and earn exciting badges like the newAdobe Campaign Community Lens 8th edition is out! Read More. Specifying file path in web download activity. Email Management Email Management AI-powered emails; Dynamic content. On the ACS side, it needs to receive the trigger, do the reconciliation using the prop4 (internal customer id) with a ACS field and send the email. This means that the delivery succeeded but Adobe Campaign received an auto-reply from the recipient (e. Within your campaign instance, select the Adobe Campaign logo, then marketing plans, transactional messages and Experience Cloud triggers. Then enter a unique name, URL, and start and end dates for the event. Configuration. Sign In. The trigger must have been generated from Adobe Analytics and pushed to the pipeline which will only process triggers that are configured in Adobe Campaign. But I have now some questions to make it perfect, I have to make a web application upon which i can input an email and the website triggers a Soap request in the back-end to the Adobe Campaign platform message center so the transactional email is send as a confirmation of the email input on the website. Fork me on GitHub. Help center for the major features, tasks, settings, and other resources required to use Campaign Standard. Moreover, Campaign logs do not show any info about triggers being fired. Message tracking is enabled by default. scheduled (optional): from this date, the transactional event will be processed and the transactional message. Welcome. From the advanced menu Profiles & audiences > Services via the Adobe Campaign logo, add a new service or select an existing service. 2 Release notes are live. Triggered emails integrate with information systems through the Adobe Campaign Message Centre to turn customer actions into personalised emails delivered in real time. You can trigger workflows programmatically, for example, in technical workflows or to process information that a. Adobe can help. Select the Share KPIs with Adobe Analytics external account. The use case is as followings: 1. Basically i am following the cart abandonment example from the adobe documentati. create one recurring campaign in adobe campaign. Automated sales alerts and tasks. The software helps maintain and organize data around each lead and avoid data problems such as duplicate contacts or non-standard formats. Roles can be managed from the Administration > Users. With Adobe Campaign, you can use rich customer data to create, coordinate, and deliver dynamic campaigns that customers actually want — through email, mobile, offline channels, and more. For example, the following page shows rules that you might use for a Cart Abandonment trigger, based on products viewed during a visit. The External signal activity lets you trigger execution of a set of tasks in a workflow to a schedule. Click the Send a test button. Help center for the major features, tasks, settings, and other resources required to use Campaign Standard. Choose one of the supported channels and associated channel surface to use to send your message, then click Create. The report shows the number of. We can now begin to set up trigger events in campaign. Leverage the Real-Time Customer Profile and power of Journey Optimizer to orchestrate in the moment experiences while utilizing the native real-time messaging capabilities of Adobe Campaign to do the last mile communication Considerations: Campaign application must be on either v7 build >21. In the top banner, click on the drop down next to Settings, click on Security > Users. florentlb wrote. Regards, Shubham PREVIEW - 412863User. Modify pipeline tag with AppName and privatekey. Encode the private key using the following command: base64 . Write the JavaScript to determine whether workflows are paused, stopped, or with errors. Experience LeagueWith Adobe Campaign, you can use rich customer data to create, coordinate, and deliver dynamic campaigns that customers actually want — through email, mobile, offline channels, and more. Access the package import wizard from Tools > Advanced > Import package in the Adobe Campaign client console. SOLVED How to create and trigger a delivery using js activity webapp / workflow CreateFromModel, PrepareFromId. The problem was we didn't have an existing customer database. Whether you’re a B2B marketer needing lead-based and account-based marketing tools or a B2C marketer nurturing high-value relationships, Adobe Marketo Engage uses data and AI to automate marketing tasks and workflows, while tracking impact and reach. Control the entire process of creating, executing, and tracking cross-channel campaigns, as well as send messages. Click to add a constraint, select webpage from the options and type in the name of the landing page that your form appears on. A cart abandonment is an example of trigger. A Trigger Campaign affects one person at a time based on a triggered event. Might you confirm that this is the right way to implement. The pipeline retrieves users’ actions or triggers from your website. Create a trigger in Experience Cloud. Refer to the Adobe Experience Cloud documentation. Campaign and Triggers. The Email delivery activity allows you to configure sending an email in a workflow. Step 9 in the instructions selects an Analytics Product Profile that has been configured specifically for Triggers: "Choose the product profile called Analytics-< Org Name >" However, nobody in Adobe Support or Consulting knows how this Product Profile is configured or what permissions this profile requires for Triggers to function. Experience League. In an Adobe Campaign Standard workflow, there can be one or more External signal activities. <pipelined. Hi Florent, thanks a lot for your answer. Configure Microsoft® Dynamics 365 for the integration with Campaign Standard. If file is not present, then workflow will send an alert to operators informing about failure. Mark as New; Follow; Mute; Subscribe to RSS Feed;This activity can start one workflow from another. Use triggers for real-time remarketing in Adobe Campaign. . Issue/Symptoms. With Adobe Campaign, you can use rich customer data to create, coordinate, and deliver dynamic campaigns that customers actually want — through email, mobile, offline channels, and more. Campaign Standard APIs let you trigger an External signal activity to call a workflow. Click the Adobe logo, in the top-left corner, then select Marketing plans > Transactional messages > Event configuration. 1 or v8; Messaging throughput;. An integration between Adobe Analytics’ core service Triggers and Adobe Campaign is also available. trigger-discarded: number of messages that were discarded after too many retries due to processing errors. It can also call a REST API to integrate with external systems, like a content management system. Start. Adobe I/O allows developers to easily integrate products, like Launch, by Adobe and Adobe Campaign, with their third-party customer relationship management software, like Microsoft Dynamics 365 CRM. Generally, a trigger can take 15-90 minutes to launch a marketing campaign. Adobe Campaign is the only enterprise marketing software that can manage, automate, and optimise campaigns across traditional and emerging channels like direct mail, email, and mobile. Design cross-channel customer experiences and create an environment for visual campaign orchestration, real time interaction management, and cross channel execution. Adobe Analytics Integration. External API. In Campaign Classic, this information is displayed in the Tracking tab of the recipients targeted by the delivery and in the Tracking tab of the delivery. Moreover, Campaign logs do not show any info about triggers being fired. Features. Learn how to work with Campaign and Adobe Experience Cloud triggers. Generate public/private keys. Sign In. In Adobe Campaign Standard, this value is not visible to the end user (except in URLs). Design cross-channel customer experiences and create an environment for visual campaign orchestration, real time interaction management, and cross channel execution. Create a new workflow. This looks like an integration between the Experience Cloud Activation core service Triggers and Adobe Campaign to send personalized emails to your customers as a reaction to specific. With Adobe Campaign, you can use rich customer data to create, coordinate, and deliver dynamic campaigns that customers actually want — through email, mobile, offline channels, and more. Experience League. Choose the Marketing or Transactional category depending on the type of communication that you want to send. In an Adobe Campaign Standard workflow, there can be one or more External signal activities. Today we are going to be looking at the editing of the transactional message using real-time event data from the trigger. See what makes it work. With Adobe Campaign, you can use rich customer data to create, coordinate, and deliver dynamic campaigns that customers actually want — through email, mobile, offline channels, and more. Up next. Single send emails are standard emails, sent once. For example, when a client abandons their visit on your website, an event is sent to Adobe Campaign which can then leverage this event via a remarketing email. With Adobe Campaign, you can use rich customer data to create, coordinate, and deliver dynamic campaigns that customers actually want — through email, mobile, offline channels, and more. Delete Lists Automatically. Adobe Campaign Email Open. Drag and drop a Scheduler activity into your workflow. Triggers from the Analytics are also not flowing to Campaign and are not firing emails from Campaign. Profile transactio. Waiting for your response. We can now begin to set up trigger events in campaign. (Campaign) This workflow triggers the approved deliveries and starts post-processing the service provider for an external delivery. In this case, you can restrict their access to authenticated users (via access control) and set up data preloading based on various criteria. For each event, a filename variable contains the full name of the file received. 2 release. But the corrupt was the MCID and our Visitor ID were not being stitched since our visitor ID was not populating in our digital data layer when the MCID service ran. Find out what getting certified can do for you. This process calculates the target population and prepares the personalized message. Its transition is activated by the SOAP call PostEvent (sessionToken, workflowId, activity, transition. Here you will see a list of triggers associated with this instance. Experience LeagueLearn how to configure triggers in the Experience cloud. Harmonising all of your marketing channels is not an impossible. It allows you to call an external REST API endpoint. Adobe Campaign Standard is a powerful cross-channel campaign management tool that can help you align your online and offline strategies to create personalized customer experiences. I am looking for instructions/examples on how to configure an API request that triggers a workflow in adobe campaign classic. If a Smart Campaign uses at least one trigger within the Smart List section, the mode will automatically be set to triggered. To view a contact’s Timeline, navigate to your contacts list by clicking on Sales Hub from the Dynamics 365 drop down menu. When we set the Triggers, we insert some variables (prop or evar) from Adobe Analytics like Product type, Product image. Learn more about workflows user interface and execution in these pages:To create seed addresses in a transactional message, follow the steps below: In the transactional message template, click the Seed addresses tab. I have experience cloud triggers configured for website. Today we are going to be looking at the editing of the transactional message using real-time event data from the trigger. Design cross-channel customer experiences and create an environment for visual campaign orchestration, real time interaction management, and cross channel execution. One of the steps in the AC is to encrypt the private key and update it - 180028I want to send real time communications to customers by using message center. Click the create button. Discount. Experience Platform SDK integration FAQ. How to get certified. Enter the AAM Destination ID provided by Adobe. Help center for the major features, tasks, settings, and other resources required to use Campaign Standard. Within your campaign instance, select the Adobe Campaign logo, then marketing plans, transactional messages and Experience Cloud triggers. These steps take you through the certification process from beginning to end. Help center for the major features, tasks, settings, and other resources required to use Campaign Standard. g. Step 2: Configuring NmsPipeline_Config pipeline option. Design cross-channel customer experiences and create an environment for visual campaign orchestration, real time interaction management, and cross channel execution. Via the API system, it is possible to retrieve a. Register public key in Adobe Analytics. Community home Advertising Analytics Audience Manager Campaign Classic v7 & Campaign v8 Campaign Standard Developer Experience Cloud Experience Manager Sites & More Experience Platform Journey Optimizer Target Real. When the event is triggered, despite it appearing in the Experience Cloud Triggers correctly, it`s still appearing in ACS triggers as my MID rather than the correct customer number and it doesn`t reconcile. Learn how to use a static postEvent method to trigger workflows in Adobe Campaign Classic. Experience League. Write the JavaScript to determine whether workflows are paused, stopped, or with errors. The API call can include parameters that will be ingested into the workflow’s events variables (an. Modify pipeline tag with AppName and privatekey in. Overview. A cart abandonment is an example of trigger. Hi Eveline, As explained in the documentation: Adobe Campaign Help | About transactional messaging , this choice is according to your use case. It allows users to take advantage of the vast amount of customer data which their Analytics implementations already collect and easily use it to trigger and personalise emails, SMS and push notifications sent from. The API call can include parameters that will be ingested into the workflow’s. The PKey is the physical primary key of an Adobe Campaign table. To create the Trigger in Adobe Campaign, click the Adobe logo, in the top-left corner, then select Marketing plans > Transactional messages > Experience Cloud triggers. e using link you can add a inner join which will give you desired results or use split or intersection activity first to test it. The purpose of this activity is to get personalization data from a third-party system into your campaign. 2. So, if we click this, we are now shown the transactional email templates. Adobe Campaign Standard Triggers. Related topics: Overview of Campaign Standard to Analytics integrationIf so, when I look at this specific section about Triggers in the documentation: Adobe Campaign Help | Configuring Campaign-Triggers integration , it states that the transactional message is automatically created when the trigger is published, and that you only have to personalize it (including with profile data). Adobe Campaign lets you store dates/times in UTC (Coordinated Universal Time) format. Errors detected during this step must be corrected before being able to proceed further. If a Smart Campaign uses at least one trigger within the Smart List section, the mode will automatically be set to triggered. You can trigger workflows programmatically, for example, in technical workflows or to process information that a. This template is pre-configured with default landing pages and confirmation emails. Browser from which the message was opened or clicked on. This allows you to centralize data you collect from disparate sources into one single place, and use the insights gained from it to do more. Here is similar documentation I found for adobe campaign standard - but I cannot seem to find anything like this for adobe campaign classic. Create a trigger event in Campaign Standard. To sort the result set, specify the orderBy clause as an XML element with the sortDesc attribute. The same attributes are supported: static, key only and const. For each URL of the message, you can choose. 2. Experience LeagueThe pipeline retrieves user’s actions or triggers from your website. Within your campaign instance, select the Adobe Campaign logo, then marketing plans,. It allows users to take advantage of the vast amount of customer data which their Analytics implementations already collect and easily use it to trigger and personalise emails, SMS and push notifications sent from. Adobe Experience Cloud is a comprehensive set of best-in-class, integrated solutions built on a common data platform with a common set of powerful core services. This action lets you start the execution of a workflow: a workflow that is Finished, Being edited or Paused changes status to Started. Design and use workflows. Step 2: Prepare for your exam. The External Signal activity can call a workflow and pass parameters, like an audience name to target, a file name to import, or a part of the message content, from one workflow to another. Design cross-channel customer experiences and create an environment for visual campaign orchestration, real time interaction management, and cross channel execution. Any help regarding this. Here are the steps: Open Adobe Campaign Classic 7 and navigate to the push notification delivery. File collector. Discover how to create an Experience Cloud trigger and identify, define, and monitor critical consumer behaviors. Examples of Experience Cloud Triggers: Cart. Design cross-channel customer experiences and create an environment for visual campaign orchestration, real time interaction management, and cross channel execution. In Adobe Campaign, you need to create a Trigger linked to the one you created in the Experience Cloud. The same attributes are supported: static, key only and const. Solution. Triggers are processed in Adobe Campaign to send emails in near real time. Overview; Configure Launch for triggers; Create a trigger event in Campaign Standard; Configure transactional messages using real-time event data; Configure Microsoft® Dynamics 365 for the integration with Campaign Standard;. If you see it, move on to the next step. Make sure you have Experience Cloud triggers visible on your Adobe Campaign Standard instance. Event transactional messages targeting an event. To monitor the status of a set of workflows, you need to follow these steps: Create the monitoring workflow. Step 1: Create your account. To create it, follow the steps below: Navigate to your Dynamics 365 instance and log in as Admin. Before you can use a trigger in a transactional message, you need to: Configure Launch for triggers. Most text fields are JavaScript templates: JavaScript expressions can be included between <%= and %>. To monitor the status of a set of workflows, you need to follow these steps: Create the monitoring workflow. In the Delivery wizard, go to the 'Content' section and click on the 'Advanced' tab. With Adobe Campaign, you can use rich customer data to create, coordinate, and deliver dynamic campaigns that customers actually want — through email, mobile, offline channels, and more. It also. A transactional message is an individual and unique communication, sent in real-time by a provider such as a website. Welcome. On the campaign trigger page, we would like to look at the trigger transactional templates. By tracking specific behaviors from customers with Adobe Analytics, you can now send personalized emails to your customers in Adobe Campaign. List export from a list or a sub-list. Adobe Journey Optimizer, built on Adobe Experience Platform, allows Customer to orchestrate omnichannel Journeys, determine the next best action to take for their customers and deliver contextualized Offers that are personalized and optimized in-the-moment. They immediately stop. 1 or v8; Messaging throughput;. Priority can be any number such as 1 or 100. Choose the Marketing or. Adobe Campaign Classic allows marketers to design cross-channel customer experiences and provides an environment for visual campaign orchestration, real time interaction management, and cross channel execution. Enter the seed address (email or mobile phone depending on the communication channel). Finally, you can use the simulation module to calculate the impact of an offer presentation. trigger-failures: number of processing errors in the JS. I am looking for instructions/examples on how to configure an API request that triggers a workflow in adobe campaign classic. This delay varies depending on the implementation of data collection, load on the pipeline, custom configuration of the defined. Step 9 in the instructions selects an Analytics Product Profile that has been configured specifically for Triggers: "Choose the product profile called Analytics-< Org Name >" However, nobody in Adobe Support or Consulting knows how this Product Profile is configured or what permissions this profile requires for Triggers to function. Campaign 23. The collected files are moved to another directory for archiving purposes and to make sure they are only counted once. To view the dedicated trigger report in Adobe Campaign, open the trigger event that you previously created, and click Show trigger report. Might you confirm that this is the right way to implement. Mark as New. Last update: 2023-07-31. This session is for anyone using Adobe Campaign. An integration between Adobe Analytics’ core service Triggers and Adobe Campaign is also available. Currently you have none. The AND-join activity only triggers its outbound transition once all the inbound transitions are activated, in other words, once all of the preceding activities have finished. Types of Triggers. Garima Gakhar – Senior Technical Support Consultant. It will only process triggers that are configured in Adobe Campaign. Specify your Web services user name and Web services share secret in the Connection field. Basic steps are to create a transactional message template in Campaign,. Clone a List or Smart List. Connect with a community of experts and fellow learners get answers, share advice, and contribute ideas to shape the future of Adobe Experience CloudLearn how to configure triggers in the Experience cloud. Run the steps for key encryption on this page. Community home Advertising Analytics Audience Manager Campaign Classic v7 & Campaign v8 Campaign Standard Developer Experience Cloud Experience Manager Sites & More Experience Platform Journey Optimizer Target Real-Time Customer Data. key > private. Here is a list of best practices and limitations for the use of the Campaign - Triggers integration: If you have multiple instances of Campaign Standard, then triggers can be. For example, in a trigger LogoUpload_uploading_Visits: eVar01 can contain the Shopper ID in String format which is used to reconcile with Adobe Campaign recipients. If you want to call the workflow with parameters, use the. Just to add to @Denis_Bozonnet What I understand is that " Unable to resolve alias to a valid profile in Adobe Campaign" means ACS cannot link your trigger to an existing profile via the declaredID (if using this) or using the Marketing CloudID/ECID. The report shows the number of processed events compared to the number of events sent by Analytics. This allows you to cover various marketing and transactional messaging needs like password resets, OTP token, among others. In the package list, check the packages you want to install. A transactional message is an individual and unique communication, sent in real-time by a provider such as a website. SOLVED Adobe Campaign Classic - Delayed trigger of External Signal detection in technical work flow. Please suggest possible way to achieve this requirement. See how it works. Solved: Hi! I need to create a campaign trigger for Cart Abandonment. Hi - are you trying to use the legacy Analytics oAuth or the new Adobe. Create and Change Views for Lists and Smart List. We can now begin to set up trigger events in campaign. With Adobe Campaign, you can send cross-channel campaigns including emails, SMS, LINE messages, Push notifications and direct mails, and measure their effectiveness using various dedicated reports. As a hosted or hybrid customer, contact Adobe to have a new built-in package deployed. The creation wizard that opens, displays the list of all the triggers defined in Adobe Experience Cloud. SOLVED Adobe Campaign Classic - Delayed trigger of External Signal detection in technical work flow. Drop multiple activities such as. They immediately stop. We want to stick to the Visitor ID service (not Declared ID). authType="imsJwtToken". Adobe Campaign Classic v7. Introduction pipeline and livestream triggers; Configuration and implementation (ACC and ACS) Self service guides; Explanation of different parameters in triggers; Use case and short demo.